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  • CAPHRA Urges COP11 Attendees to Shift View on Harm Reduction 

    CAPHRA Urges COP11 Attendees to Shift View on Harm Reduction 

    The Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA) today (March 31) urged global tobacco control policymakers to abandon outdated prohibitionist approaches and embrace harm reduction strategies grounded in science.  

    Ahead of the Framework Convention on Tobacco Control’s (FCTC) COP11 meeting later this year, CAPHRA emphasized that meaningful progress requires inclusion, transparency, and a commitment to evidence-based policymaking. 

    Despite decades of tobacco control efforts, global smoking rates have stagnated at 1.1 billion smokers since 2000. CAPHRA attributes this failure to the FCTC’s refusal to engage with harm reduction strategies or include consumer organizations in its decision-making processes. 

    “The FCTC’s ‘quit or die’ approach has failed. It’s time for a mindset shift that prioritizes science over ideology and inclusion over exclusion,” Nancy Loucas, CAPHRA Executive Coordinator, said. “Consumer organizations like CAPHRA represent millions who have successfully transitioned to safer alternatives—our lived experiences must inform policy. 

    “COP11 presents an opportunity for the WHO FCTC to finally grant observer status to consumer advocacy groups. Without the voices of those directly impacted by tobacco harm reduction strategies, policymaking remains disconnected from reality. The secrecy surrounding COP meetings undermines trust and progress. Hosting open consultations with civil society during proceedings would ensure accountability and bring much-needed balance to global tobacco control discussions.” 

  • CAPHRA Wants WHO to Embrace Consumer Voices

    CAPHRA Wants WHO to Embrace Consumer Voices

    The Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA) demanded the World Health Organization’s Framework Convention on Tobacco Control (WHO FCTC) end its exclusion of consumer organizations and adopt evidence-based tobacco harm reduction (THR) as a vital public health strategy ahead of its COP11 meeting.

    CAPHRA called on COP11 delegates to grant formal observer status to consumer groups, adopt risk-proportionate regulations distinguishing safer products from cigarettes, and subject WHO FCTC policies to United Nations human rights oversight.

    “The WHO must evolve. Consumer advocates are not the enemy—they’re the bridge to pragmatic solutions and essential partners in reducing smoking-related harm,” said Nancy Loucas, CAPHRA Executive Coordinator. “COP11 must prioritize transparency and science over ideology. Lives hang in the balance.”

    CAPHRA pointed to New Zealand’s progressive vaping policies that have helped the adult smoking rate drop below 6% in 2024 and Japan’s adoption of heated tobacco products have also driven smoking rates to record lows. Conversely, Australia’s prohibitionist approach has fueled a thriving black market for unregulated vaping products, exposing consumers to greater risks.

    “The WHO’s refusal to engage with consumer groups—those most directly affected by its policies—undermines global public health,” said Loucas. “By silencing consumer voices and dismissing safer alternatives, they prioritize ideology over science, costing lives.”

  • Consumer Groups Demand Seat at COP11

    Consumer Groups Demand Seat at COP11

    Photo: v-a-butenkov

    The Coalition of Asia Pacific Harm Reduction Advocates (CAPHRA) is calling on the World Health Organization to open the upcoming Framework Convention on Tobacco Control (FCTC) Conference of the Parties (COP11) to consumer advocacy groups, in line with human rights principles and evidence-based policymaking.

    “The WHO FCTC process must adopt a human rights approach that considers the implications across the entire life cycle of tobacco products, from growing to consumption,” said Nancy Loucas, executive coordinator of the CAPHRA. “This requires meaningful engagement of all stakeholders, including consumers, to strengthen policy formulation and implementation.”

    The CAPHRA points to a WHO Western Pacific Regional Office’s report highlighting that “a key element to creating a successful tobacco control social movement is the meaningful engagement and involvement of civil society.” The report notes civil society’s crucial role in “initiating, leading and sustaining tobacco control efforts to improve public health.”

    “Consumer groups are not constrained by bureaucracy and can hold both industry and government accountable,” Loucas added. “Our exclusion from COP11 flies in the face of the WHO’s stated principles on civil society engagement.”

    The CAPHRA is urging the FCTC Secretariat to formally invite consumer advocacy groups as observers to COP11, to create dedicated sessions for civil society input during COP11 proceedings and to establish an ongoing mechanism for consumer group consultation between COPs.

    The organization emphasizes that evidence clearly shows tobacco harm reduction strategies like vaping have helped millions quit smoking. Consumer voices are critical to ensure policies reflect real-world impacts.

    “The WHO cannot claim to take a human rights approach while silencing the very people their policies affect,” said Loucas. “It’s time to practice what they preach on civil society engagement and let consumers into COP11.”